GAMIVO users can now use the guest checkout feature. The new option immediately gained huge popularity and is used by a significant number of users.
“The introduction of guest checkout is a response to market trends and customer expectations. The new functionality is another step in the natural path of technological development of our platform. At the same time, we continue to expand our product range, including the highly popular category of mobile games (Direct Top-Up)” says Mateusz Śmieżewski, GAMIVO’s CEO
The introduction of guest checkout was warmly welcomed among GAMIVO customers. Over half of all transactions on the platform are completed through this option.
“The huge popularity of the new functionality is very gratifying, but we still encourage people to create accounts. They bring many benefits, such as access to the recently released e-book about online safety. Nonetheless, buying without registering is the standard for major stores and e-commerce sites. Today’s customers expect an instant shopping process. A sizable number of Internet users also prefer to buy as a guest, as they avoid setting up accounts and having to remember logins and passwords. By introducing a new option, we have met their expectations,” adds Mateusz Śmieżewski.
By the end of 2024, innovative technologies and a diversified range of products successfully attracted users, resulting in nearly 6 million registered accounts.